Signing up to your competitors’ newsletters tells you what they sent. It doesn’t tell you whether that’s normal for your sector, what everyone else is doing, or what you should send next. PulseDAQ reads hundreds of thousands of email newsletters across every sector and turns them into one report every Monday, with the comparison, the gaps and the ideas already worked out.
Most teams already subscribe to a few competitors. Here’s what that leaves out.
Your named competitors are one line. Every brand we track in your sector is the other. See whether you’re sending more or less, discounting harder or softer, and whether a rival’s move is theirs alone or happening everywhere.
Sector Zeitgeist and Global Zeitgeist show what’s changing in your sector and across all of email.
Every report looks at the days ahead: occasions, TV, sport, weather and what people are searching for. For each one we show whether anyone in your sector has claimed it yet, so you can see where there’s room to go first.
The same goes for offers, products and themes your sector is quiet on.
PulseDAQ turns the comparison and the gaps into specific ideas for your next sends, each with the reason behind it. Some come from your sector, some from what’s working in other sectors, and some from your own best emails.
Fashion brands that mention returns in autumn sends do it most on Sundays. None of your competitors has this month.
Common in food and drink newsletters, rare in fashion. Nobody in your sector has used it this year.
It was your most product-heavy send, and product-led emails are rising across the sector.
We join each competitor’s mailing list as a new subscriber, so you see their welcome series and first-order offers as well as their regular emails.
Subject, send time, offer, products, palette, urgency and length are pulled out of every email. Nobody on your team has to keep a dummy inbox.
Your own sends are read the same way as everyone else’s, so you’re comparing like with like.
The report arrives first thing Monday. Read it in the browser or take the PDF into a meeting. Agencies can put their own logo on it and send it on.
We read newsletters from brands in every sector, not only the ones you name. That’s how your report knows what’s normal for your sector, what’s changing, and what has worked elsewhere that nobody in your sector has tried.
14 days free, no card. Your first report arrives next Monday.
